Marketing Myth: We are exposed to 10.000 ads per day
People are more and more exposed to advertising messages throughout the day – at least that is our subjective impression. Furthermore this is also what…
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Trends
Marketing and AI:a realistic perspective as of 2024
Adland and (mostly) all other marketing people are going bonkers about AI since the launch of the first chat-GPT Version over one year ago. We…
Trendwatch: Social Commerce
Ever bought a product directly on a social media platform? No? No problem, according to a research of Capgemini only 24% already have. But not…